How to Structure a Property Listing
Whether your real estate ads appear on your own website, a listings website, in a local newspaper or a real estate magazine, there are three core elements included: General Information, Photographs and Property Description. Each is explained in this post. In well-structured property listings there are also four parts. These four segments should build upon each other and link together seamlessly. Examples of Headlines, Scene Setters, Narrative & Descriptions and effective Call-To-Actions are provided…
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